Responsible business conduct: minimizing social and environmental impacts in the tropical fruit sector
What is responsible business conduct?
Responsible business conduct (RBC) means operating your business in a way that avoids negative social and environmental impacts, both as a result of your activities and those of your partners, including suppliers.
What is due diligence?
Due diligence is the process through which companies identify, assess, mitigate, prevent, remedy and report on how they address the actual and potential negative impacts of their activities and those of their suppliers and business partners.
How does RBC benefit tropical fruit businesses?
By committing to RBC and implementing due diligence processes, your farm or company can avoid social conflicts and environmental damage, which will also help to minimize financial
losses and maintain long-term profitability. RBC helps you to identify, prioritize and deal with problems as they arise, rather than waiting for them to grow bigger or be discovered by other parties. It also demonstrates your commitment to enhancing
sustainability in alignment with global standards and builds trust with customers, consumers and banks.
To help businesses strengthen their due diligence system and commitment to RBC, FAO has developed sector-specific practical guides. The guides include information on industry experiences and detailed risk factors that were validated by industry actors.
- Responsible business conduct in the avocado industry: a guide for producers and exporters
- Responsible business conduct in the pineapple industry: a guide for producers and exporters
Voluntary sustainability standards, certification and due diligence
Voluntary sustainability standards (VSS) and certification schemes are often used by companies seeking to manage risks and to comply with the requirements
of international markets. They can be useful tools in supporting due diligence. However, how well they do this depends on how well aligned the VSS or certification scheme is with international expectations and regulations.
FAO has developed a set of tools to help businesses determine how closely their standards and policies are aligned with the OECD-FAO Guidance for Responsible Agricultural Supply Chains, the global benchmark for due diligence and responsible business conduct in the agricultural sector.
Other resources for due diligence
- Responsible Business Conduct (RBC) in Agriculture
- OECD-FAO Business Handbook on Deforestation and Due Diligence in Agricultural Supply Chains
- Pilot project on the implementation of the OECD-FAO Guidance for Responsible Agricultural Supply Chains
- The impact of voluntary sustainability standards on banana exports
Latest publications
Publication series

Ripe for change: adapting avocado production to a changing climate
24/07/2023
To better understand current and future climate risks and their impact on avocado production and trade, as well as how to prepare for, and deal with these risks, the Responsible Fruits Project, working in partnership with key players in the avocado sector, produced a technical guide on climate change adaptation.

The opportunities for multistakeholder initiatives to support sustainability in the tropical fruit sector
29/09/2023
This brief highlights the potential of multistakeholder initiatives to benefit producers and companies by fostering sustainability and resilience within tropical fruit value chains. The tropical fruit sector faces many risks, including pests and diseases becoming resistant to phytosanitary products, hazardous labour practices, deforestation, and vulnerability to external shocks, such as climate change and economic downturns.
Projects

Focus areas
- Gap analysis to support due diligence in the avocado and pineapple sectors
- How can the tropical fruit sector contribute to climate action?
- Building more resilient avocado and pineapple value chains
Related links
- World Banana Forum
- FAO Responsible Business Conduct (RBC) in Agriculture
- OECD-FAO Guidance for Responsible Agricultural Supply Chains
- Tropical fruits
- International Tropical Fruits Network (TFNet)
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